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Blogs, Articles, website pages, pillar pages, topic clusters
Marketing Automation Blog Series
This thought leadership blog series for a tech company increased their organic traffic and became a favorite with readers. It provides valuable insights and tips on how marketers can do more with less, utilize AI, and solve their problems.
Marketing Attribution Blog Series
This series was for a leading SaaS company and part of a customized SEO Content Writing Strategy plan which focused on building pillar pages and topic clusters around priority keywords. My SEO content writing services delivered a 513% increase in organic blog traffic in six months and includes the blog, "Closed-loop Attribution: Connecting the Dots in Your Data" which won a coveted SERP placement on Google.
Conversational AI Blog Series
This AI series for a tech client propelled them ahead of their competition as thought leaders in the industry. This series included practical ways to use AI as well as more advanced AI applications.
Strategy & Analytics Blogs
In the ever-evolving digital marketing landscape marketers need to be on top of the latest strategies and AI-powered tools. These blogs are targeted to marketers and help them learn how to thrive in this ultra-competitive industry.
Marketing 101 Blogs
As part of a campaign to target a new buyer persona for a SaaS client I developed the strategy and wrote a series of blogs diving into the fundamentals of marketing and how to use it to drive your business forward. This campaign drove an increase in qualified leads for this buyer persona.
Industry-specific Marketing Blogs
Every industry is different, and each company has its unique brand. That's why I create researched, customized, and 100% original content specific to your industry and brand. Here's a snapshot of some of my industry-specific blogs precisely targeted to buyer personas and written to win top keywords.
Addiction 101 Website Pages
Explore my series of addiction 101 pages for a premier addiction treatment center in Reading, Pennsylvania. These pages number in the hundreds and are deep dives into a plethora of addiction-related topics.
Mental Health Blogs
The words you choose matter, but nowhere is that more evident than in behavioral healthcare where making a connection can be a matter of life or death. This is one of my areas of expertise and unparalleled success. Take a look at a few of my best-performing blogs for leading behavioral healthcare organizations.
Addiction Treatment Blogs
Addiction treatment is a niche not everyone is suited to write for and is not a good fit for AI-generated content. This industry needs the human touch. I create content that connects, nurtures trust, and helps connect treatment centers with those who need it the most. My clients include some of the most revered treatment centers in the nation.
Video scripts, Case studies, Ebooks, research studies
Video Scripts
This campaign was for a tech company with several versions and lengths. In addition to collaborating to create this campaign, I wrote the scripts for five videos, accompanying campaign banners, and more. Check out this six second ad.
Case Study
Check out this case study I wrote for Stackmatix and CTM. This case study deep dives into how call tracking and marketing attribution transformed Tutor Doctor's business from average to wow.
eBook
This eBook, The Keyword Research Playbook, was promoted in MarketingDive and garnered the most qualified leads in this tech company's history from previously a total of only 87 leads to more than 1,000 in just 24 hours time.
Product Video
AI leads the way in automating many tasks like quickly extracting key information from phone calls, texts, and online chats. This video illustrates how a technology company gets that information for customers in healthcare while remaining HIPAA-compliant.
Video Ad Scripts
One of the ad variations in the Sea of Data campaign. This campaign ran on streaming services and was used as part of a campaign with a leading marketing publication. Take a listen to this 15-second version.
Product Video
This is one in a series of product videos that I wrote the script for and were part of my comprehensive content strategy. The topic of this one is using AI-powered tools for lead scoring and automation.
Research Study
This research study was a collaboration between an expert at BAM and me. This case study turned research study is loaded with original statistics and valuable information for marketing agencies looking for accurate attribution sources.